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Fashion does it Better
25 mai 2009

We Wait Six Years, We Wait Six Pages

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Edita Vilkeviciute @ Viva (Paris, London), DNA (NY), Why Not (Milan)

It’s thrilling to see her in Numéro  again and we won’t complain, honestly. She looks gorgeous, completely gorgeous and even beyond gorgeous. Let’s even say: as always. Edita Vilkeviciute is probably one of the most talented models of her generation and this is also why this editorial has something almost frustrating. The story is only six pages long, it’s never enough for a spread featuring Edita. We could also say it doesn’t go far enough, doesn’t explore her potential to the max when you know what kind of prowesses she’s able to work out. She’s got depth, she’s got strength, she’s got power and stamina whatever the theme could be. We know that this editorial is Numéro’s typical beauty story by Liz Collins which is supposed to be very simple and always quite short. It’s a trademark of the magazine, the photographer and a monthly delight. But a model who’s larger than life deserves more than the usual number of pages. Well, maybe, if there wasn’t a few more details we’ve just noticed…

Edita knows how to make flesh look good and never look trash. She even has the secret formula to make trash look sleek and glam. She also know how to make glam and sleek look dazzling and never boring. She brings her own touch everywhere and this is where (and why) her success started, she’s neither the perfectly sexy lady nor the distant high fashion creature. With this little extra touch of charm and her little flaws on an almost flawless face, vivid attitude and natural smile, she’s build a character of her own. A character who could be her, just her. You would swear it. It works again in this six pages story and maybe, after a second glance at it, it works better than ever. We usually like Liz Collins work for being as simple as sophisticated and going right to the point. Now comes Edita who is slightly breaking the mold, using the simple styling as blank canvas to express her unique body language. Like she would do on polaroids.

We maybe didn’t wait six years until she hit the most coveted pages and covers but we’ve been supportive of her works since her early days. Vogue Italia’s supplement dedicated to promising new models, Vogue Russia and so on. We’ve always been watching, we’ve always been excited. We know the best careers are not made in two days and two pictures. Things are on a very good slope for her and we guess her future looks even brighter than her present. We’re just keeping our fingers crossed for photographers to explore new territories with Edita. She’s one of the girls that deserve more than words can say, more than a lazy perfume story even when she turns it into an unexpected and undercover statement.

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