Paule Ka's unforgettable campaigns

This season, Alison Nix is the new Paule Ka girl after Dovile Virsilaite in f/w 06-07. The kind of choices that makes us happy. Especially mixed with creativity and attractive clothes. So, our biggest question: is it Paule Ka's trademark; good models, eye-catching pictures and edgy garments ?
The answer might be yes, easily. Season after season, this remain the label's directive line as you can check by yourself on its website: www.pauleka.com. A quick look and it's particularly obvious. Alison and Dovile are no exceptions: Tiiu Kuik, Eugenia Volodina and Maggie Rizer just to name a few ones were the faces of their campaigns before.

Alison Nix, s/s 07

 
 

Dovile Virsilaite, f/w 06-07
   

Eugenia Volodina, s/s 06

Maggie Rizer, s/s 03

Lets talk about the catalogue, the s/s 07 collection in itself. What does it actually look like ?
A fresh, ecclectic yet strong collection, like a mix of classics with a twist and bold items. I see some reminescences of Moschino's current style, I mean fancy small dresses or jacket that also look easily wearable. I have a soft spot for the metallic top combined to the balloon-shaped skirt or that intense-green dress.

all from www.pauleka.com